CNN is cutting hundreds of jobs as it shifts focus to a global digital audience.

Looks like they’re trying to hunt down the audience they’ve lost.

The layoffs, mainly hitting production teams, aim to cut costs.

But that won’t save them.

For now, the top talent stays safe under contracts.

Still, the network doubles down on digital growth with a $70M boost from Warner Bros. Discovery.

Expect fewer cable shows, more posts.

But again, that won’t save them.

It’s a damn shame. Fake news just can’t catch a break these days.

CNBC reports:

Warner Bros. Discovery’s CNN plans to lay off hundreds of employees Thursday as it refocuses the business around a global digital audience, according to people familiar with the matter.

The layoffs come as CNN is rearranging its linear TV lineup and building out digital subscription products. The cuts will help CNN lower production costs and consolidate teams, said the people, who spoke on the condition of anonymity to discuss nonpublic changes.

Certain shows that are produced in New York or Washington may move to Atlanta, where production can be done more cheaply, said the people.

For the most part, the job cuts won’t affect CNN’s most recognizable names, who are under contract, said the people. CNN has about 3,500 employees worldwide.

During a town hall meeting earlier this month, CNN CEO Mark Thompson said the media company has received an investment of “more than $70 million” from Warner Bros. Discovery to help fund the company’s digital operations. Part of that investment will go toward hiring employees in areas where CNN sees potential growth avenues, such as data scientists and product development.

CNN is truly going the way of dinosaurs, if they existed. But that’s a story for another time.



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